Part 3: Monetizing Intangibles in Ad Tech M&A Value

In this article, we will briefly explain how to monetize intangibles. In the first two articles of this series, “Part I: Identifying Intangibles in Ad Tech M&A Value” and “Part 2:

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Part 2: Developing Intangibles in Ad Tech M&A Value

In this article, we will briefly explain how to develop intangibles. In our earlier article “Part 1: Identifying Intangibles in AdTech M&A Value”, we explored how you, as a business

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Part 1: Identifying Intangibles in Ad Tech M&A Value

Identifying intangibles is the first article in the series of articles about intangible assets. Part 2: Developing Intangibles in Ad Tech M&A Value > Part 3: Monetizing Intangibles in Ad

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Cornell Systems Seminar – Using Systems Engineering to Maximize Corporate Value by Measuring and Developing Intangible Assets

The rise of intangible assets is well under way. Since 1995 and the dot-com boom the value of firm has shifted off a company’s financial statements and into its intangible

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Enhance Your Company’s Strategic Assets to Increase Value

What are Company’s Strategic Assets? Company’s Strategic Assets sit at the intersection of tangible and intangible assets and create recurring benefits, are unique, and difficult to imitate.  Such strategic assets

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